A new parcel delivery service in the emerging sharing economy: Parcify by Bpost

Corporate startup of the week

The history of the bike as a courier service started as early as the late 19th century. The use of the bike as a means of transportation has mostly prevailed in central and Northern Europe, becoming an intrinsic part of the cultures of countries like The Netherlands, Denmark, and Belgium.

The history of the bike as a courier service started as early as the late 19th century. The use of the bike as a means of transportation has mostly prevailed in central and Northern Europe, becoming an intrinsic part of the cultures of countries like The Netherlands, Denmark, and Belgium.

Combined with the rise of the gig-economy, bike-friendly cities in Europe started producing new companies that disrupted local distribution services: thus were born Deliveroo, in London, and Foodora, in Germany. The overwhelming success of these startups was a tipping point for the category, and the parcel delivery industry was able to learn a thing or two from them.

That’s when Parcify was born. Merging the best of both worlds, Parcify uses geo-location to deliver to users on-the-go, wherever they are. Even though Parcify doesn’t specify the delivery method, the most efficient way for most Belgian and Dutch cities (where Parcify is currency active) will be the bike, as demonstrated in a stunt by the brand.

William de Vos was Parcify’s first employee. Part of the company for its first 2,5 years, William was there from launch to acquisition by Belgian courier company Bpost.

Watch the interview to learn more about how Parcify came to be a successful startup, and what changed with its merger with Bpost’s Bringr.


Do you want to share your corporate startup story with the community, or do you have a question about intrapreneurship? Let’s talk!

Download now

Download now

Keep reading.

5 winning examples of pay-per-use (PPU) in action

5 winning examples of pay-per-use (PPU) in action

Tech advances in A.I., IoT and robotics have made it easier than ever to accurately track the usage of both products and services - making PPU accessible to almost any industry.

Why You Should Validate Your Venture Concept First and Build It Later

Why You Should Validate Your Venture Concept First and Build It Later

90% of Startups Fail, that sentence is pretty much a cliché at this point. The real question is: WHY do so many of them fail, and how can it be prevented?

Ideation sprint: the usual suspects and their roles in the sprint

Ideation sprint: the usual suspects and their roles in the sprint

It’s essential, right from the start of an ideation sprint, to get aligned on the team you’ll be working with and their roles in the process.