Articles

Here you'll find the insights, inspiration and practical tips to help you at every stage of the corporate innovation journey.

5 winning examples of pay-per-use (PPU) in action

5 winning examples of pay-per-use (PPU) in action

Tech advances in A.I., IoT and robotics have made it easier than ever to accurately track the usage of both products and services - making PPU accessible to almost any industry.

Interview: Lisa Besserman, Head of Program at Indeed’s Global Incubator

Interview: Lisa Besserman, Head of Program at Indeed’s Global Incubator

Corporate Incubator of the week.

What is Pay-Per-Use (PPU) and how can it benefit your business?

What is Pay-Per-Use (PPU) and how can it benefit your business?

The pay-per-use model is a rising business model trend that consumers are flocking to. Find out what it's all about.

10 failed corporate ventures and why they were worth it.

10 failed corporate ventures and why they were worth it.

Failing after putting in all that time and resources is extremely difficult, but all is not lost. The learnings these corporations gained are worth it.

There’s no room for ego when building a corporate ecosystem.

There’s no room for ego when building a corporate ecosystem.

Let’s take a closer look at what a corporate ecosystem is, its characteristics and how it can benefit your business.

L’Oréal’s color & co: The D2C salon hair colouring experience.

L’Oréal’s color & co: The D2C salon hair colouring experience.

Find out how L’Oréal is changing the world of home hair colour using the D2C approach, virtual assistance, and personalisation system.

Why you shouldn’t wait for the next crisis to start innovating.

Why you shouldn’t wait for the next crisis to start innovating.

A solid innovation strategy is the key to future-proofing your business and staying ahead of uncertainty - here's what you need to think about.

6 key insights from analysing 50 corporate ventures.

6 key insights from analysing 50 corporate ventures.

We recently analysed 50 corporate ventures from some of the world’s leading enterprises, and here are the trends and insights we learned.

Lean Validation FAQs, answered by a pro.

Lean Validation FAQs, answered by a pro.

How does lean validation work in practice? The head of our Amsterdam office, Jelmer Peerbolte, answers some FAQs on the topic.

10 inspiring corporate D2C pivot examples and how they’re reshaping retail.

10 inspiring corporate D2C pivot examples and how they’re reshaping retail.

Here’s a list of companies that have successfully adapted the D2C model to accelerate growth and meet new customer demands.

Google Stadia: How a failed venture will create the future of gaming.

Google Stadia: How a failed venture will create the future of gaming.

In 2019, Google Stadia made its first attempt to expand into the arena of competitors like Nintendo, Sony and Microsoft. They failed, but it's not over.

PVH’s Hatch: Re-inventing the value chain for fashion retail.

PVH’s Hatch: Re-inventing the value chain for fashion retail.

Fashion Conglomerate PVH created Hatch, their own startup from scratch, to reimagine their supply chain. Here's the full story.