Ritza joined the Bundl family in July 2019 as an Innovation Copywriter.
Ritza Suazo

Ritza Suazo

Copywriter

Ritza joined the Bundl family in July 2019 as an Innovation Copywriter.

Writing is her superpower, but she’s also a wiz at research, editing, interviewing and turning large amounts of boring data into something you’ll enjoy reading. She has a degree in psychology and before joining Bundl, she worked in medical market research, compiling, analysing and writing about global healthcare trends and technologies.

When she's not writing, you can find Ritza cooking, trying to master the piano or walking her two crazy (but super cute) French bulldogs, Ginger and Pixie. She also loves to travel - anywhere warm, where you can snorkel, get fresh papaya, and watch the sunset on the beach, will do quite nicely.

Cases
Resources

Ventures Ritza contributed to.

This person has not been linked to any of the cases we have published online.
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Articles Ritza created.

Internal vs External Venture Units: Which Approach Is Right for You?

Internal vs External Venture Units: Which Approach Is Right for You?

Are you interested in building a venture unit? Discover how internal vs external units work, so you can choose the approach that best fits your culture and resources.

Why Venture Studio Startups Have Higher Long-Term Success Rates

Why Venture Studio Startups Have Higher Long-Term Success Rates

Discover how the venture studio model works, why it beats other entrepreneurial models, and how it can help you launch and scale ventures faster and with reduced risk.

Innovation Bricks: A 5-Step Guide to Identifying and Prioritising New Value Spaces

Innovation Bricks: A 5-Step Guide to Identifying and Prioritising New Value Spaces

Learn how to identify new value spaces in a more systematic, structured and effective way using our proven innovation brick technique.

How Corporate Venturing Can Help You Beat Uncertainty

How Corporate Venturing Can Help You Beat Uncertainty

Find out how tapping into the external startup ecosystem can help you future-proof your business, diversify revenue, and stay ahead in today’s unpredictable landscape.

30 Archetypes for Disruptive Innovation: From Traditional to Emergent

30 Archetypes for Disruptive Innovation: From Traditional to Emergent

Our innovation landscape is changing fast. Find out how to leverage traditional, innovative and emergent models to craft a cutting-edge venture strategy.

The Proven 10-Step Framework for Corporate Incubation in 2023 and beyond

The Proven 10-Step Framework for Corporate Incubation in 2023 and beyond

Discover a newly updated 2023 framework for building a corporate incubator; each step is based on real Bundl projects with a track record for success.

Resources Ritza helped create.

Spin off examples

20 Corporate Spin-Off Examples

Discover how the world's biggest consumer-driven companies have successfully spun off their ventures to secure future revenue sources.

60 Corporate Incubators Shaping Our Future.

60 Corporate Incubators Shaping Our Future.

Discover how leading corporations all over the world are leveraging corporate incubation to fuel innovation, explore non-core growth opportunities and diversify their revenue streams.

Corporate venture examples

50 corporate venture examples.

These corporate ventures examples are driving innovation by disrupting from the inside out.