Corporate Venturing Units: 7 Strategies Fuelling Growth
Corporate innovation has moved past building single ventures in isolation. The goal now is a portfolio, and there are seven common ways to build one. This report grades each on the same six scales, so you can see which fits your outlook rather than your ambition.
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49 pages · PDF and online- Seven venturing unit strategies, each with a corporation running it well
- An innovation identity for every strategy, graded on six scales
- Where each sits on the innovation matrix, and what it is actually good at
One venture is a bet. A portfolio is a strategy.
The more new businesses you develop, the better your odds, which is why the industry has moved from building single ventures to building pipelines. The question is no longer whether to have a venturing unit, but which of seven shapes it should take.
The strategies are not interchangeable. Each one buys a different kind of return, on a different clock.
Seven strategies, graded on the same six scales.
Each strategy gets an innovation identity, so the comparison is about fit rather than fashion, with a hero case for every one.
Know which shape of venturing unit fits you
- 1Venture client unitBuy from startups instead of investing in them
- 2Smart CVCInvestment with a strategic return attached
- 3Ecosystem facilitatorConvene the market rather than compete in it
- 4Funding-driven acceleratorCapital as the primary offer
- 5Asset-driven acceleratorYour assets as the primary offer
- 6Bespoke venture studioBuilding companies as a repeatable process
- 7Hybrid venturing hubSeveral mechanisms under one roof
Grade your own unit on the same six scales
- 8Early stage or lateWhere in a venture's life you engage
- 9Internal or externalWhose ideas you are backing
- 10Focused or wideHow broad the activity range runs
- 11Single or multiple investorsWho carries the risk with you
- 12Financial or innovation returnWhat you are actually measuring
- 13Short term or longThe clock the unit is judged on
Built to choose a shape, not admire seven.
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Seven venturing unit strategies, graded on six scales, each with a corporation doing it well. Free, and in your inbox in a minute.
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