Techniques

Detailed explanations on how to perform various tactics across the venturing landscape.

Lean Validation FAQs, answered by a pro.

Lean Validation FAQs, answered by a pro.

How does lean validation work in practice? The head of our Amsterdam office, Jelmer Peerbolte, answers some FAQs on the topic.

How to validate business ideas using lean experimentation.

How to validate business ideas using lean experimentation.

Read on to learn about the lean experimentation method and how to map your assumptions. Plus a bonus list of 50 experiments to choose from.

How July built a better business with next-level user experience testing.

How July built a better business with next-level user experience testing.

Customer research on steroids: the co-founders of July started an A/C delivery & installation service called “Don’t Be Hot” to understand customer needs.

Corporate Incubators: the Expert Guide.

Corporate Incubators: the Expert Guide.

A comprehensive guide to help you understand what corporate incubation is and how you can use it to accelerate growth, discover new markets, and expand beyond your core business.

Corporate Venturing: The Ultimate Guide

Corporate Venturing: The Ultimate Guide

Your ultimate guide to understanding what corporate venturing is and how you can use it to accelerate innovation and growth.

8 Essential D2C Tips to Accelerate Growth in 2020

8 Essential D2C Tips to Accelerate Growth in 2020

Direct-to-Consumer (D2C) companies have been all the rage for years, and now the next generation is ready to take its spot in the limelight.

Why You Should Validate Your Venture Concept First and Build It Later

Why You Should Validate Your Venture Concept First and Build It Later

90% of Startups Fail, that sentence is pretty much a cliché at this point. The real question is: WHY do so many of them fail, and how can it be prevented?

You’ve run a Design Sprint, now what? Time for a Validation Sprint.

You’ve run a Design Sprint, now what? Time for a Validation Sprint.

The goal of a Validation Sprint is to build a series of experiments that will confirm or reject the assumptions made about a product or service.

Validating purchase intention in 4 easy steps: The Smoke Test

Validating purchase intention in 4 easy steps: The Smoke Test

Smoke Tests enable you to get all the answers you need at a fraction of the cost.

What is a design sprint and why are so many corporations using them?

What is a design sprint and why are so many corporations using them?

“Design sprints” seem to be popping up everywhere these days.

How to expand to new markets with a design sprint: CWS innovation in the textile cleaning industry.

How to expand to new markets with a design sprint: CWS innovation in the textile cleaning industry.

Learn how we disrupted the Textile Cleaning Industry

A Comprehensive Guide to the 5 Steps of a Design Sprint

A Comprehensive Guide to the 5 Steps of a Design Sprint

We’ll explore the 5 stages of your sprint week as well as the essential steps you need to take before and after to ensure next-level success.