Meet Jeroen, our Head of Ventures since August 2016.
Jeroen van den Boom

Jeroen van den Boom

Head of Ventures

Meet Jeroen, our Head of Ventures since August 2016.

He's responsible for how projects are done and the results they create. As such, he works closely with the venture builder team to choose the right approach and methodology for each step of the venture track, as well as monitoring the quality of the output.


For most of his life, Jeroen enjoyed working on creating things and solving problems. And now, that's exactly what he does for a living here at Bundl. Some impressive ventures he's been a part of include Tan Lines Optics, direct to consumer performance sunglasses for cycling; and Celebabs, a service where you can book a celebrity to host your wedding.

Articles Jeroen helped create.

Validating purchase intention in 4 easy steps: The Smoke Test

Validating purchase intention in 4 easy steps: The Smoke Test

Smoke Tests enable you to get all the answers you need at a fraction of the cost.

5 Lessons I Learned While Innovating with Corporates

5 Lessons I Learned While Innovating with Corporates

If you always do what you’ve always done, you will always get what you’ve always got.

Resources Jeroen helped create.

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