Secrets to Success: How Cofidis is Evolving into an Innovation Engine
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Coline spent years studying human behaviour before turning that lens on corporate innovation. At Cofidis, she built an innovation culture from scratch -- designing physical spaces, aligning cross-functional leaders, and getting 1,500 people through the door in under two years. She leads with psychology as much as process.
What is this session about?
This will sound familiar to most, if not all, of you...
The organisation tried to build an innovation culture, but: reorgs killed momentum, siloed teams protected turf, and leadership wanted results without investment.
Coline Joubier faced the same as Innovation Leader at Cofidis Group (a major financial services provider in France). So she started small: two rooms, a handful of cross-functional leaders, and a modest budget.
And in under two years, more than 1,500 people had walked through those rooms and Cofidis had added new ventures to its innovation portfolio as a direct result.
Join the session to find out exactly how Coline did it.
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