EntertainmentLab

Co-developed The Park from scratch, together with Telenet and 9.5 Ventures. From post-it to concept, developing a business case, hiring the team, and a full launch – within one year. We are on the board of advisors and assisting the scale-up phase.

Designed and validated value propositions to identify new viable customer segments and GTM strategies for their new international money app and multi-currency card.

Defined a venturing hub strategy to tap into high-potential opportunities beyond core, resulting in the BoortmaltX acceleration unit, which we designed and ran the first two cohorts..